What we can film
- Branded street interviews: one question about your category or your product
- Taste tests: first bite, first sip, first reaction
- Product reactions: would you try it, would you buy it
- Event-day reactions: quick takes from people at an event
What you get
- Short vertical videos with captions
- Raw clips, so you can see exactly what was said
- Signed releases on file for everyone on camera
- Usage rights agreed in writing before we shoot
- A short note on which questions got the strongest reactions
Releases, signed before we film
Every person whose face or voice is used signs a release before we film. We keep each release with its clip, so you can show it if a platform or a lawyer asks.
Rules we hold to, even for a paying brand
Paid reaction video has to be honest to work. These rules do not bend.
- Only real, unscripted opinions
- No editing a reaction to flip or overstate it
- People react to the real product, and only claim what they tried
- If anyone is paid or given product, the video says so
- Sponsored videos are labeled as ads
- We keep the raw footage so you can back up what the video shows
Good fits
Food and drink, beauty, wellness, apps and local launches. We will tell you if a category needs extra care, like health, money or contests.
Where we have worked
Our team has run street teams and live activations in many US cities. Street React itself is new, and we are building our first videos.
What we do not do
- We do not buy ad space for you
- We do not script quotes
- We do not film people who say no